Redaktion

Das Redaktionsteam von Mashup Communications, der Berliner Agentur für PR und Brand Storytelling (gegründet 2009), besteht aus erfahrenen Expert:innen zu den Themen PR, Content Marketing, Employer Branding, KI und Storytelling.

Recent Posts

Montblanc’s Hero’s Journey: 120 Years at the Summit

The history of Montblanc began 120 years ago in Hamburg with a clear mission: to…

5 days ago

When AI Answers: New Rules of GEO in Financial Comms

TL;DR More and more people are turning to AI first – rather than a bank…

2 weeks ago

Not Every Story Needs a CEO: The Right Voice for Business Impact

Who should actually represent a company to the outside world? Here's why the CEO isn't…

2 weeks ago

Navigating AI Search: GEO Strategies for B2B vs. B2C

In the B2B sector, the goal is to make it onto the shortlist for complex,…

1 month ago

More Than Just 😭 and ❤️: How Emojis Convey Tone and Attitude on Social Media

Emojis have long been more than just digital embellishments. They convey tone, attitude, and context,…

1 month ago

AI and Entering the Workforce: Is a Lost Generation Emerging in the Job Market?

Was vor wenigen Jahren noch vielversprechend aussah, hat sich spürbar verändert. Der Arbeitsmarkt ist wieder…

2 months ago