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Brands 160 Years of Nokia: How Change Became a Superpower
Miriam Schwellnus (geb. Rupp)

Miriam Schwellnus (geb. Rupp)

7 January 2025

160 Years of Nokia: How Change Became a Superpower
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Brands Storytelling Close-Up Hello Kitty: A Japanese cat conquers the world
Michaela Bönsch

Michaela Bönsch

20 November 2024

Storytelling Close-Up Hello Kitty: A Japanese cat conquers the world
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Brands SAP’s Hero’s Journey: From Electoral Palatinate Start-up to Global Market Leader
Luisa Lamade

Luisa Lamade

9 August 2024

SAP’s Hero’s Journey: From Electoral Palatinate Start-up to Global Market Leader
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Brands Is “Typically German” also available in large? – Adidas and Nike at the EURO 2024
Miriam Schwellnus (geb. Rupp)

Miriam Schwellnus (geb. Rupp)

18 July 2024

Is “Typically German” also available in large? – Adidas and Nike at the EURO 2024
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Brands Transparency takes courage: the anti-heroic journey as a new chapter in the company’s history
Michaela Bönsch

Michaela Bönsch

7 June 2024

Transparency takes courage: the anti-heroic journey as a new chapter in the company’s history
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Brands Between peaks and stories: Patagonia’s narrative expedition
Rebecca Schneider

Rebecca Schneider

25 April 2024

Between peaks and stories: Patagonia’s narrative expedition
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