In Germany, there are currently around 42.8 million people who are active on at least one social media platform. Every area of our lives is reflected in posts, stories, forums and messengers. An entire generation is growing up with its own profile and all the possibilities that come with it. In their entirety, the platforms serve no less than to enlighten humanity. For companies, meanwhile, many other relevant goals can be formulated.
Instagram, LinkedIn, YouTube, TikTok – which platform is suitable for which company? What different goals can the same company pursue with platform A and platform B? As all-encompassing as the possibilities of social media are, the corresponding social media strategy is equally individual. From building a brand to planning an event or finding new employees – at the beginning of our storytelling strategy is a concrete formulation of goals. With the right content, you will captivate your target group again and again. But what are the overriding goals?
From the development of perfectly tailored formats, content creation to community management, we can cover all areas of your successful social media marketing. Our tasks do not only include playing on the channels. Our service also includes contacting and collaborating with influencers. We attach great importance to finding the right way with you to get the best out of your budget.
“Facebook is dead” or “TikTok is only for teenagers” – the assumptions and opinions about the platforms, their target groups and algorithms vary from day to day. Regardless, our consultants will work with you to create a social media strategy and operational social media workflow that places your company’s topics where they will bring interaction and not just strengthen your brand, but really strengthen it.